Chapter Toolkit

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Chapter Toolkit

The chapter toolkit has materials that you can customize with your chapter name and leverage as part of the Optica brand. Included you will find:

Zoom backgrounds (pick and optical principle and showcase it in your next chapter meeting!)
Backgrounds to use for social media announcements (for Twitter, Facebook, and LinkedIn)
The new backgrounds for chapter flags (more on this below)
Logos for you to use with your own marketing and brand guidelines for using the logo and brand correctly
Outgoing officer/member certificates (these can also be adjusted for event attendees)
Additional instructions for utilizing the new branding effectively in your community

For backgrounds with optical principles, feel free to choose any you'd like! You can even mix and match, using one background for social media and another for your flag - it's totally up to you!

Chapter flags
New chapters will be eligible for a welcome box and a chapter flag. Instructions on how to obtain the new flag will be sent once the chapter has been confirmed.

If your chapter needs a new flag, please contact us at studentchapters@optica.org.